Copywriter Portfolio

  We use words every day to describe places, people, or situations, and although we use various different words and phrases to convey our meanings, there is nothing quite so descriptive or imaginative as figurative language.   What is Figurative Language? Words and phrases that go further than their literal meaning in order to explain something or to convey the point that the speaker or writer is trying to make are known as figurative language and it is often used for a particularly dramatic effect.  Figurative language is often used in stories to make them more interesting and dramatic for the reader.   There are a number of different types of figurative language and they are all used differently.  However, there are five main types and they are:   l  Simile Similies frequently use the words “like” and “as” and is used to compare two things that you wouldn’t usually associate together.  For example -   Tom was as strong as an ox.   Fear...

  Cardinal numbers are an essential part of everyday life and many people will use them all the time without even knowing that they are doing so.   Cardinal numbers are numbers that are only used for counting and are usually called counting numbers.  Cardinals are the numbers that are used to determine how many of something there is or the quantity.  If you want to know how many of something there is then you have to count them, and that is where the cardinal numbers come in.   The lowest cardinal number is one.  Zero is not a cardinal number as to count how many  of something you have, you have to have something in the first place, but every number up from there is a cardinal.  However, fractions and decimals are not cardinal numbers as they are not whole numbers, they only represent a part of a group or set.   Cardinal numbers are numbers that are on their own, digits such as one (1), two (2), three (3), four (4), five (5), six (6), seven (...

  What are Moles? Moles are small animals that spend the majority of their lives underground digging tunnels and looking for worms.  While their constant burrowing can cause serious problems in gardens, they are a much bigger problem for farmers as the soil they dig up gets into crops and frequently spoils them and the stones that moles push up can damage machinery.  Not only that, but the huge swathes of underground tunnels that they create can seriously compromise the ground above if they collapse and also risk injuring livestock if they stood in it.   Signs of Moles The most obvious sign of a mole is the presence of molehills - mounds of fresh soil that the mole has excavated from its tunnel, but there are a couple of other signs that you have a mole around.   l  Uneven ground, usually going from one molehill to another. l  Disturbed plants and roots - caused by mole activity underneath them   How to Remove Moles There are a few things that you...

  There would be few sights more unusual to see than a white orangutan, or perhaps a white elephant because you just wouldn’t expect to see them in that colour.  But these animals are the rare phenomenon that are known as being albino animals.  In fact, they are so unusual that there are many tales in folklore of these strange white animals being omens of good luck and fertility.   What are Albino Animals Albino animals are the opposite of melanistic animals, which are black, and are animals that have either produced too little melanin or none at all.  Melanin is the pigment that affects the skin, hair, and eyes.  The lack of melanin produces an animal that has a white coat and pink skin and eyes.  Often, albino animals appear to be pink because of the pink skin underneath the white hair.  The pink colour, particularly in the eyes is from the blood vessels that are showing as they are close to the surface of the skin.   Types of Albino Animal...

  All around the world, from populated areas to far flung corners, there is an abundance of animals, both small and large.  There is a vast variety of both domesticated animals and wild animals living on the land and both the skies and the oceans are also filled with an abundance of different species.  While there are many animals which are widespread and found in many different countries, there are also lots of animals that have a specific habitat that they live in and so are unique to that area.     Animals from Around the World Asian Animals Asia is the largest continent in the world and as such it has a wide variety of habitats including forest and mountains and so there is a huge variety of animals which inhabit Asia.  From tigers to elephants to snakes, Asia is home to many different species of animals, including a number of exotic animals and also many which are endangered too.   The tiger and the Asian elephant are perhaps the better known anim...

  Most people probably think that black animals are pretty common, after all, there’s plenty of black dogs and cats around, but what about an animal that isn’t supposed to be black?  There are occasionally animals across a number of different species that are born black instead of their regular colour, and these are known as melanistic animals.     What are Melanistic Animals? Melanistic animals are the opposite of albino animals, which are white, and are animals that have too much melanin in their skin.  Melanin is the pigment that affects the skin, hair, and eyes.  The abundance of melanin then produces an animal that is either completely or partially black in colour.  Unlike the eyes of an albino animal, melanistic animals have regular coloured eyes.     Types of Melanistic Animals While many animals can be melanistic, there are also animals that cannot be melanistic.  Many domestic and farm animals - such as horses, cats, dogs, sheep...

  There are many millions of animals that roam wild across every continent and country in the world, from the fiercest predators to giants of the sea, to the birds in the sky, and even to the relatively ordinary.  Some of the most treasured sights that people can see are those of rare or fascinating animals in their natural habitat.   What are Wild Animals? Wild animals are animals that live in their natural habitat without the intervention of humans.  They are not domesticated in any way and are not fed or looked after or owned by humans.  They are animals that are free to roam where they please, forage or hunt for their own food and breed and raise their young when and where they want.  Wild animals do not interact with people on a daily basis and they maintain their natural fear of humans.   List of Wild Animals There are far too many wild animals to list, but here are some of the wild animals that you can find, from the birds in your back garden to...